Fundamentals of Marketing BBA 4th

Fundamentals of Marketing BBA 4th

Price: Rs. 455/-

Author: Dr. Prakash Shrestha

Subject: Fundamentals of Marketing

Grade: B B A / B B M / B I M / B B A F i n a n c e , T U

Published Year: 2077

ISBN: 978-9937-650-12-0

Version: English

  • Description
  • Syllabus
  • Excel files

This book is fully based on the new curriculum prescribed by the Faculty of Management, T.U., for the students of BBA/ BBM/BIM. This book is also useful
for the students of BBA Finance, T.U. This book covers the entire curriculum in a simple and understandable language. This book is also useful for the students of BBA of different universities of Nepal. This book presents the concepts, principles and practices of marketing in such a way that they may be easily intelligible not only to the students of management discipline but also its practitioners.