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Price: Rs. 395/-
Author:
Subject: International Business
Grade: Bachelor (BBA/BBM/BIM)
Published Year: 2076
ISBN: 978 - 9937 - 0 - 5047 - 0
Version: English
International business (IB) refers to trade of goods, services, technology, Capital and knowledge across national borders. It involve cross border transactions of goods and services. IB can play very crucial role to deliver a variety of information regarding global issues. In the field of management education, it has also remained also an academic course according to the new curriculum of BBA Fifth semester program, faculty of management, Tribhuvan University.
In fact, it is one of the most challenging and exciting as well as interesting courses to teach in the management education. Due to realization the fact, I have tried to serve this book as a handbook for the students of BBA, BIM and BBM. This book is the outcome of teaching and professional experience of many years.
The book is student centric in nature since it has moved further including the issues of IB covered by curriculum. It has tried to deliver the solution of the problems found in IB. This text book not only describes the ideas of IB but also uses contemporary examples, scenarios and cases to help students effectively more from theoretical aspects to practical one. In addition, each chapter concludes with cases on a unique global business that encompasses the topics shown in the chapter.